Sep 2025·1 min read
Constraints as Features
Limiting options often leads to better outcomes.
Too much choice can paralyze. A blank canvas with infinite options is daunting to most people. But give someone a template, a defined colour palette, a typographic scale, a library of curated images, a grid, a set of rules to work within, and creativity flows.
It's probably true that the best constraints aren't actually limitations. They're guides. They can reduce friction, eliminate the decisions that don't matter, and create an environment where flow becomes possible.
